5+ Best SpyFu Alternatives For Competitor Analysis [Free & Paid]

Do you know that there are SpyFu alternatives that offer better competitor research and analysis services?

I guess that’s why you are here i.e. to look for an efficient alternative.

If you are a SpyFu user, you must have realized it by now that its competitor analysis features are not up to the mark.

Sure, inexpensive pricing plans may provide a glossy touch and may seem a good choice.

But when it comes to being accurate with the latest data, SpyFu doesn’t fail to disappoint.

Hence, in order to get on-point, accurate, and latest competitor’s data, you must find and opt for the best SpyFu alternative. But that’s easier said than done…

Lucky for you, I have curated a list of best alternatives to SpyFu.

But before we dive into detail, allow me to briefly talk about –

What Is SpyFu?

SpyFu is a competitor analysis and research tool that has started offering its services in the year 2005 and under the name of GoogSpy.

As the years passed, GoogSpy transformed into SpyFu and started offering a multitude of competitor analysis features.

This includes uncovering top keywords or your competitors, their backlink profile, rankings, and also their PPC campaign strategies.

One of the greatest characteristics of SpyFu is that unlike most of its alternatives, it permits you to research unlimited competitors, export unlimited data, and perform unlimited searches.

In spite of all this, there are a few points that make its users consider other SpyFu alternatives.

Drawbacks of SpyFu

  • Despite offering unlimited searches and unlimited data export, the data provided by SpyFu isn’t up to date.
  • SpyFu will not help you discover new competitors. Instead, it requires you to find out your competitors beforehand.
  • The competitor analysis data isn’t always accurate and up to date.
  • SpyFu supports the analysis of your competitor’s backlinks and not your own.

As you can see, you would be crippled with SpyFu if you haven’t already identified your competitors beforehand.

This is one of the major drawbacks of SpyFu…

But don’t worry, all the SpyFu alternatives mentioned below not only allows you to identify new competitors but also provides accurate and latest data.

Without any further ado, let’s start exploring them one by one –

1. SEMrush

SEMrush is one such SEO tool that provides all the SEO & PPC features. Consequently, it is listed as a top choice in all the SEO related articles across the web.

Talking about being one of the most sought after SpyFu alternatives, I must say that it offers the best competitor research feature in the digital space. In addition to this, you will also have access to the keyword research tool, backlink analysis, position tracking, site audit, etc.

SEMrush - Best SpyFu Alternative

What Makes SEMrush The Best SpyFu Alternative?

  • Unlike SpyFu, SEMrush identifies and discovers your close competitors in SEO and PPC campaigns.
  • With SEMrush, you have the power to compare the traffic volume and website audience of your competitors with your own.
  • You also have the flexibility to keep a track of their rankings and backlink profiles from a single dashboard.

Pricing

The best stuff with SEMrush is that you get all the SEO & PPC tools at a single location. It offers a 7 days free trial period to test out its workability.

After this, you can subscribe to any of its 3 premium plans –

  • Pro – You would be charged $99.95/month if you opt for this plan.
  • Guru – This plan has a price tag of $199.95/month.
  • Business – At last, you can subscribe to this plan at $399.95/month.

2. Mangools

If you don’t know it yet, Mangools is an amalgamation of 5 internal SEO tools. It includes KWFinder, SERPChecker, SERPWatcher, LinkMiner, SiteProfiler.

So, when it comes to providing competitor analysis & research features, you should be assured to know that 5 different tools are working together to offer you the most accurate data. Also, you are also entitled to get other features like keyword research, SERP analysis, content research, etc.

Cheapest SpyFu Alternative

What Makes Mangools The Best SpyFu Alternative?

  • The KWFinder tool of Mangools allows you to discover keywords and their search volume just by entering the domain or page URL of your competitors.
  • You also have the ability to track the ranks of your competitors on a daily basis, just by entering their domain.
  • The LinkMiner tool offers you the capability of uncovering powerful backlinks of your competitors.

Pricing

If you are thinking that you’d have to pay separately for each of the 5 Mangool tools then you are totally wrong. It comes as a package that can be acquired by subscribing to its premium plans.

There’s a generous 10 days free trial period too.

  • Mangools Basic – It comes at a price of $29.90/month and provides data for 25 competitors per competitor keywords search.
  • Mangools Premium – In the same way, this plan will cost you $39.90/month and offers unlimited competitor research.
  • Mangools Agency – Finally, this plan is chargeable at $79.90/month and increases the usage limits of all the features.

3. Serpstat

Serpstat is one of the latest SpyFu alternatives that has surfaced on the digital surface. And, believe me, when I say, it is giving a tough competition to all the prominent SEO tools.

Speaking about the competition, you would be assured to know that it offers one of the best and accurate competitor analysis modules. Besides this, you also have the liberty to exploit other features like keyword research, backlink analysis, search & advertising analytics, rank tracking, site audit, etc.

Serpstat - Free SpyFu Alternative

What Makes Serpstat The Best SpyFu Alternative?

  • Just like other alternatives of SpyFu, Serpstat also allows you to identify and discover new competitors.
  • You have the flexibility to compare your and your competitor’s domain side by side and identify common keywords and trends.
  • With the help of Serpstat, you have the power to batch analyze up to 200 competitors for keywords and their rankings.

Pricing

If you want to get your hands on a SpyFu alternative free of cost then you would love Serpstat. It offers a forever free plan that offers basic features (including competitive analysis) with certain limits.

Other than this, you have the choice of subscribing to its premium plans.

  • Lite – This plan will cost you $69/month.
  • Standard – At the same time, this plan comes at $149/month.
  • Advanced – You can subscribe to this plan at $299/month.
  • Enterprise – The final plan of Serpstat is available at $499/month.

4. Ahrefs

Any list of SEO tools or as a matter of fact, any list of alternatives to SpyFu will be incomplete without mentioning Ahrefs. Such is the power and efficiency of this software.

Just like other options mentioned in this blog, Ahrefs is an all-in-one SEO tool. Meaning, along with competitor analysis, it also provides keyword research, rank tracking, backlink analysis, SEO audit, SERP analysis, etc.

Ahrefs - Top SpyFu Alternative

What Makes Ahrefs The Best SpyFu Alternative?

  • Ahrefs is known to have one of the biggest databases of backlinks. Hence, you get accurate and latest backlink analysis of your competitors.
  • The Site Explorer tool of Ahrefs allows you to find the top keywords of your competitors and how much traffic they bring to their site.
  • Ahrefs also permits you to spy on the paid keywords of your competitors.

Pricing

If you want the best competitor research services, you’d have to be liberal with your pocket. I am saying this because Ahrefs is the most expensive alternative mentioned in the blog.

It offers a 7 days trial period at the cost of $7 and after that, it offers you the choice to upgrade to its 4 premium plans. Although it offers all the features in each plan but with different usage limits.

  • Lite – The first plan of Ahrefs is available at $99/month.
  • Standard – This plan is chargeable at the rate of $179/month
  • Advanced – If you opt for this plan, you’d have to pay $399/month.
  • Agency – Ultimately, if you are an agency, this plan will suit you and comes at $999/month.

5. SEO PowerSuite

If you consider yourself to be comfortable with downloadable software then allow me to introduce you with SEO PowerSuite. It is a combination of 4 different SEO & PPC tools.

But when it comes together, it offers the best SEO & PPC features like keyword research, backlink analysis, domain analysis, SEO audit, link building, etc.

SEO PowerSuite - SpyFu Alternative Free

What Makes SEO PowerSuite The Best SpyFu Alternative?

  • Just like Ahrefs, SEO PowerSuite has a wide backlink database that allows you to uncover the backlink strategy of your competitors.
  • In addition to SEO keywords, SEO PowerSuite also shows you top PPC keywords of your competitors.
  • You also have the power to monitor the ranks of your competitors on a local and global level.

Pricing

The great characteristic of SEO Powersuite is that if you want to use a SpyFu alternative free of cost then it is the best option as it offers a forever free version.

Also, if you want just a single tool from the available option of 4, you can purchase it separately. If you want the complete package, you have a couple of buying options –

  • Professional – The plan is available with a yearly subscription of $299.
  • Enterprise – Similarly, this plan will cost you $699/year.

6. SE Ranking

Mentioning SE Ranking at this spot doesn’t mean that it isn’t up to the mark. On the contrary, it is one of the top-rated SEO/PPC software available to freelancers, bloggers, agencies, and businesses.

Talking about the functionality, it offers competitor research capabilities along with keyword research, backlink analysis, website audit, social media management, and much more.

SE Ranking - Top SpyFu Competitor

What Makes SE Ranking The Best SpyFu Alternative?

  • It allows you to discover your closest competitors in the area of SEO and PPC.
  • SE Ranking also allows you to spy on the backlinks of your competitors. Moreover, it also evaluates each of the discovered backlinks with 15 SEO parameters.
  • Uncovering top SEO and PPC keywords of your competitors is also possible with the help of SE Ranking.

Pricing

SE Ranking has the most flexible pricing plan structure as compared to other SpyFu competitors. It provides you the option to choose your billing frequency from 5 different options.

Not to forget, there’s a 14 days free trial period too.

  • Optimum – You can acquire this plan at the cost of $39/month.
  • Plus – This plan can be bought at the price of $89/month.
  • Enterprise –  Lastly, you can subscribe to this plan at $189/month.

Which Is the Best Alternative To SpyFu? – Final Thoughts

With all the SpyFu alternatives mentioned in this blog, you can find the one that suits your needs by trying them for once.

Most of the above-mentioned alternatives offer a free trial. So it becomes easy for you to try them out, without spending any money.

And, once you are able to try each of them, you’d be able to decipher which is the best option.

For me, it is SEMrush. I’ve been using it for a very long time now and it has never disappointed me.

Lastly, I encourage you to explore some other SEO related blogs too –

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